Ballast to Disrupt the Electrolyte Industry

An emerging supplement product from drink ballast is set to disrupt the pricing models of competitors in the electrolyte industry. 

Ballast electrolytes is a creation of two fitness enthusiasts who noticed during the beginning of the COVID pandemic that the supplement industry is plagued with price gouging. During a time when it was important to stay healthy the use of electrolytes all but accessible. 

Let's take a look at the specs and pricing of industry leaders. Industry leading formulation is 1000 mg sodium, 200 mg potassium, and 60 mg magnesium. For this they charge roughly $1.87 per serving. Ballast matches this formulation while charging a fraction of the price at $0.66 per serving. 

Needless to say they are solving the problems of accessibility. Not to mention the fact that the product is formulated with zero sugar, dyes, gluten, or other artificial ingredients. Their paleo electrolyte drink mix contains no sugar, zero carbohydrates, and no calories.

An industry disruptor.